Why Fospha?

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Leveraging the power of Fospha marketing attribution tool, is not just for the data scientists. Read below to understand how this can help everyone from the C-Suite to the Analysts

Give yourself an edge

Fospha has an 18 year track record of managing data and optimising journeys from businesses ranging from SMEs to FTSE 100.

  • Data driven by default – we can work with any rule based model that fits your business, but the real power of Fospha comes from our ability to absorb data from all available sources to build a rich custom attribution model.
  • We start with the customer and work backwards’ to ensure we are giving you the information you need to make needle-moving decisions.
  • No black box – Fospha’s full transparency on all data provides you with the information and the confidence to take action.
  • GDPR compliance – on the eve of one of the biggest changes to data protection in decades, Fospha has a dedicated GDPR Officer to ensure there are no surprises.

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