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Finally, Full-Funnel Measurement.

Built for Growth.

See your marketing performance in a new light. Spend smarter, grow faster, and maximize your impact with the measurement platform loved by all teams.

Brands who use Fospha outperform the market by 30%

Why brands choose Fospha

Full Funnel Measurement

The actionability of attribution meets the predictive power of MMM—giving brands the proof they need to invest full-funnel.

Predictive Forecasting

Predict performance at different spend levels, cut waste, double down on what works, and accelerate profitable growth.

Unlock Unified ROAS

Your superpower to measure the halo effect of ads on all your revenue across DTC, Amazon and more.

Dashboards with Enterprise Depth

Tools for every level of the business—from the C-suite to channel managers, and everyone in between.

Best Time to Value

Pixel-free and privacy-safe measurement that delivers YoY comparison out-of-the-box.

Award-Winning Service

We've got you. Expert hands-on support from adoption to success.

Traditional measurement leaves brands making big decisions in the dark

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The Fospha Advantage

Unified, Fast & Full Funnel

 Full-funnel measurement – Generate and capture demand sustainably
 
 Unified ROAS – First-to-market solution attributing eCommerce revenue across all your channels - including Amazon
 
 Daily granular data– Actionable insights, down to ad level
 
 Privacy-proof – No pixels, no data gaps, fully compliant
 
 Live in days – The best time to value with YoY out of the box
 
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The Old Way

Incomplete, Slow & Biased

× Last-click – Too simplistic and ignores 95% of the marketing that contributed

× MTA – Breaks due to signal loss in customer journeys, biases toward bottom-of-funnel

× Traditional MMM – Too expensive to build and slow, leading to delayed decisions

× Traditional Incrementality – Labor-intensive and lacks a complete cross-channel view

× Platform reporting – Siloed data that only focuses on platform ecosystem

Grow smarter with one platform delivering full funnel coverage

 

Full-Funnel Measurement and Forecasting

More channels to measure, signal loss and existing inadequate measurement solutions means brands are failing due to unsustainable CAC.

We’ve built measurement that ends the bottom-of-funnel bias—once and for all. Fospha’s measurement algorithm reveals the true impact of every campaign and forecasts the headroom to grow.

With Fospha, measure and forecast full-funnel performance, spend with confidence, and grow smarter.

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Quantify DTC Halo Effects on Amazon Sales with Halo

Brands often have no visibility into how DTC efforts drive marketplace success.

Fospha helps customers unlock Unified ROAS. A single metric that quantifies the true halo effect of all campaigns.

Now you can make smarter investment decisions, maximum marketplace efficiency, and achieve better profitability across DTC and Amazon.

 
Coming Soon

Measure and Predict Brand Impact with Glow 

Brand-building is a long game, but traditional metrics fail to prove or predict its impact. Without clear evidence, brand budgets are the first to be cut.

Glow gives marketers the proof to defend and optimize brand spend today for maximum future impact.

Picture confident brand investment, stronger awareness, and more efficient customer acquisition for your business.

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Tools for all Your Teams 

From CMO to channel manager, Fospha gives every team the insights they need—at exactly the level they need them.

Whether it’s automated top-line reports delivered to your inbox or granular, daily insights down to ad-level performance, Fospha powers your workflow.

With direct data integration into your internal systems, we fit into how you work—so your teams can move faster, stay aligned, and make confident decisions that drive growth.

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Leading Measurement paired with Award-Winning Service

From day one, you’ll have a dedicated team to guide onboarding, validate your data, and embed Fospha into your daily workflow.

Regular insights calls, strategic check-ins, and tailored training ensure every team—from Marketing to Finance—is set up for success. Together, we build a clear measurement roadmap for long-term growth and guide a structured test-and-learn approach to help you scale what works. With a proven playbook and flexible coverage, Fospha gives you the confidence to move faster and make smarter decisions at every stage.

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Don't just take our word for it

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"Fospha gives us a level of insight that click-based measurement just can't provide. With Fospha's data we can make faster decisions, push budgets further, and get better results."

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Olly Hudson,
CMO

MUD_WTR

"Fospha has essentially been acting like a Director of Growth for me, guiding my strategy and helping me make decisions. We beat last year's Black Friday performance on every key metric."

Garrett MullinexGarrett Mullenix
Growth Marketing Manager

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"Fospha is the most important tool in our marketing stack.  By using Fospha to guide spend, Huel grew new customer revenue by 54% in just 6 months."

1666891392480-1Ollie Scheers
CTO

“Fospha's insights into attributed performance results have been invaluable”

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Deborah Emechebe

Paid Social Media Lead
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“Having one place where we can look at channels with an apples-to-apples comparison is game-changing.”

Henry Linney
Henry Linney

Performance Marketing Director
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“Fospha has been super helpful in helping Nest clients understand the value of social, upper funnel investment and emerging channels like TT, Pin and Snap."

Luke Jonas
Luke Jonas

Co-Founder
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“Fospha has been a game changer for understanding how our paid media channels are performing”

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Will Wilkie

Senior Digital Marketing Manager
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 Ready to Measure the Full Funnel and Grow?