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Moving away from simple rules-based attribution to a multi-touch model can seem an overwhelming business change.

Fospha simplifies this process.

We partner with our clients every step of the way, solving their most significant measurement challenges and turning attribution insights into tangible marketing optimisations.

The first 12 months with one of our clients typically looks like this:

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To see how Fospha applied this model for a real client, click below.
Case Study