About the webinar

Beauty in Motion breaks down the key shifts shaping 2025–2026 and what leading brands are doing to grow across social, creators, retail, and marketplaces, supported by new insights from Fospha’s Beauty Playbook.

You'll learn:

• The forces reshaping modern beauty from AI-driven discovery to creator-led influence
• How high-performing brands build cross-platform, full-funnel strategies
• What’s working in beauty creative today and why it’s replacing traditional targeting
• How to measure true impact when Last Click misses most of the story
• The capabilities beauty teams need to stay ahead in 2026

Join AJ Patel (U Beauty) and Hugo Hiley (Fospha) for a strategic, practical session designed to help beauty leaders navigate complexity and make smarter growth decisions.

Who is this webinar for?

• Beauty, eCommerce, and growth leaders
• Brand, performance, and creative teams
• Marketplace, retail, and finance stakeholders seeking clearer measurement

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